Links
If the links on a page are not interlinked well, then search engines may deem the information irrelevant
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SEO is a procedure to influence a website’s visibility quotient in any search engine’s natural search results. This method actually includes a set of plans, practices and systems that are adopted so as to increase the number of searchers to your website by way of getting a key ranking or placement in the search results of local, popular and globally well-know search engines like Google, Bing, Yahoo, Mozilla etc.
Search Engine Optimisation or SEO guarantees that your website is visible in any relevant search engine and thus increase the chances that your website will be taken note of by a search engine. SEO is a best practice that is adopted so as to increase the rating or ranking of a website. Thereby, this practice would gather more search traffic from just the use of ‘organic’, ‘natural’, ‘free’ search results on the search engines. If a site ranks higher in organic search results, then it is apparent that the website can expect good user traffic.
In a perfect world search engines would analyse every piece of information they encounter. In reality, search engines can only identify information that fits within their algorithms. The process of Search Engine Optimisation ensures every element on your website is visible to search engines, giving it every opportunity to be indexed highly and seen by a wide audience.
If the links on a page are not interlinked well, then search engines may deem the information irrelevant
Search engines cannot identify the content in an image, video or audio files
Search engines cannot read the text unless it is in plain text or in a HTML format. Unfortunately, Java Script and Flash are unreadable by Search engines
SEO is all about influencing your site and its connection to other similar websites just so that you are within the accepted algorithms and search crawlers.